Initiative of Nova SBE Executive Education, integrated into the Rock in Rio Lisbon, promotes reflection on leadership, innovation, talent and social impact.
Wellow Network is one of the partner companies of House of Leaders, an initiative by Nova SBE Executive Education integrated into Rock in Rio Lisbon, which aims to put leadership at the centre of conversations about the future of organisations, the economy and society.
In a context marked by technological transformation, the evolution of people's expectations and the growing need for more humane and sustainable organisations, House of Leaders has emerged as a platform for dialogue, inspiration and reflection that brings together business leaders, experts and decision-makers around the main challenges of contemporary leadership.
By joining this initiative, Wellow is reinforcing its commitment to developing talent, promoting employability and building organisations that are better prepared to meet the demands of the future.
A House of Leaders proposes an innovative format that combines education, culture and business, creating a privileged space for sharing knowledge, experiences and perspectives between leaders from different sectors of activity. More than just a networking space, it is a meeting point for companies, leaders, knowledge and culture, promoting relevant conversations about the present and future of organisations.
The initiative also has an important social dimension. Through the involvement of partner companies, merit scholarships will be awarded to Nova SBE students, contributing to access to excellent education and the development of future generations of leaders.
To Cesar Santos, CEO and President of Wellow Network, this partnership reflects the importance of investing in people and leadership development: “Organisations today have a responsibility to train leaders capable of generating economic, social and human value. Supporting House of Leaders means investing in the people who will mould the future of companies and society.”.
Now Andrea Nunes, Wellow Network Administrator, emphasises the transformative impact of the initiative: “This partnership is more than strategic for us. It reflects an investment in young people seeking growth and transformation. We believe that knowledge and education are determining factors in shaping the leaders of tomorrow.”.
At Wellow, we believe that developing talent, promoting employability and building responsible leadership are essential factors in creating more humane, sustainable and future-proof organisations.
House of Leaders will be present at Rock in Rio Lisboa 2026, establishing itself as a meeting place for leaders, companies, knowledge and culture at one of the world's biggest entertainment events.